Education – PR Fire UK

Pre-school Sight Tests Crucial to Give Kids ‘Best Start in Life’

Wed, 16 Apr 2025 00:03:02 +0000

EMBARGOED UNTIL 16/04/2025

Bath, UK. April 16th 2025 – Parents of the 735,000 three and four-year-olds being offered a school place today (primary school offer day, 16 April ’25), are urged to get their children’s sight tested before term starts in September to prevent them being disadvantaged in the classroom.

Good sight is essential to give all children the best possible start at school – youngsters with poor vision learn around only half as much as classmates who have good or corrected vision.[i] However, a new report from the charity Eye Health UK reveals that 70% of parents don’t take their children for a sight test before starting school (if EVER), leaving more than 100,000 pupils in the 2025 school starter cohort at risk of falling behind due to an undiagnosed vision problem.[ii]

David Cartwright, optometrist and chair of Eye Health UK explains: “One in five children in the UK has an undiagnosed vision problem that will hinder their learning and development. It’s often difficult for parents, carers or teachers to recognise when a child might be struggling with their eyesight*; however, sight tests are free (on the NHS) for all children at high street optical practices. Children requiring vision correction are also entitled to an NHS voucher that can be used to pay for glasses.”

David continues: “Starting school for the first time can feel stressful for parents and children but ensuring a child’s eyesight is up to scratch can help them settle-in quickly and aid their learning.”

Twenty-one per cent of parents said they relied on school to check their child’s eyesight,[iii] however school vision screening is not a substitute for a comprehensive sight test at a high street optician.[iv] Many Local Authorities also fail to offer screening services. Research by BIOS (British and Irish Orthoptic Society) highlights how school vision screening is a postcode lottery as just 57% of authorities in England offer a service as directed by the National Screening Committee.[v]

Living with an undiagnosed eye condition can have profound consequences for any child. As well as affecting learning it can impact mental health, lead to low self-esteem, trigger headaches; cause difficulties building relationships and making friends, precipitate clumsiness and be mistaken for bad behaviour. Some symptoms also overlap with signs of dyslexia and ADHD.

The Our Children’s Eye Health report found a worrying number of parents are clueless when it comes to caring for their children’s vision and eye health.

Two-thirds (64%) of parents surveyed for the report have no idea how often a child should have their eyes tested; whilst 6 in 10 (59%) parents aren’t aware that children’s sight tests are free at high street opticians. Seventy-five per cent have no idea that the NHS provides eyewear vouchers for children. A quarter (24%) of parents believe that their child does not need a sight test because the child’s eyes are “fine”.[vi]

All children should have their eyes tested at age three to four years and then every one to two years thereafter or as recommended by their optometrist. This advice applies even if you think your child’s eyes are “fine”.

Many parents are also unaware of signs of common childhood eye conditions including shortsightedness (myopia), lazy eye (amblyopia) and squint (strabismus). Fewer than half (49%) thought regular headaches could be linked to poor vision; just a third (33%) linked a turning or tilting head to possible difficulties with how well a child can see, whilst 29% recognised a dislike of bright lights and 13% linked orienting drawings poorly on paper with possible vison problems.

Parents are also failing to make the link between healthy habits and children’s sight. A staggering 86% of parents surveyed were unaware that time outdoors was important for eye health – despite spending two-hours-a-day outdoors being a factor in preventing myopia (short-sightedness).[vii]

Environmental factors during early childhood, particularly those that limit visual input or cause misalignment, play a significant role in the development of other childhood eye conditions too, including amblyopia (lazy eye).

David Cartwright explains: “Limiting screen time and balancing activities that require eyes to focus on close objects, such as reading, with time outdoors as well as engaging in activities to stimulate vision, are crucial, especially during a child’s early years when their eyes continue to develop.”

Protecting young eyes from the sun’s UV and serving up generous helpings of fruit, veg and oily fish are also important ways parents can help keep their children’s eyes healthy but just 32% of parents surveyed were aware of the importance of protecting against UV and only 34% made a connection between diet and eye health.[viii]

The Our Children’s Eye Health report also found that for 9 in 10 parents their local opticians would not the first place they would seek help if their child experienced problems with their eye health despite many practices offering NHS appointments for urgent and minor eye conditions.

Routine sight tests from age three or four are crucial to give kids the happiest, healthiest start in life. Read the Our Children’s Eye Health report and discover more at www.visionmatters.org.uk

ENDS

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ITS GROUP RELEASE CLOUD VERSION OF LEADING COMPUTER BOOKING SOLUTION, MyPC

Mon, 14 Apr 2025 12:03:02 +0000

LONDON, UK. April 02, 2025- iTS, a provider of technology solutions, today announced the launch of MyPC Cloud, a new cloud-based booking solution designed to manage the reservation of computers, rooms, and desks within organisations.

Developed to address the increasing need for efficient IT management tools, MyPC Cloud offers a centralised platform for overseeing resource availability. As a multi-tenanted SaaS solution, MyPC Cloud provides a managed server environment, reducing the need for organisations to handle the procurement and maintenance of their own hardware, server operating systems, or SQL servers. iTS is responsible for all updates and maintenance, and a small client, configurable within the platform’s user interface, simplifies the setup process.

MyPC Cloud allows users to check the real-time availability of bookable computers, desks, and rooms from any internet-connected device. Once a suitable resource is identified, users can reserve it for immediate or future use, with the aim of minimising downtime and supporting productivity. Administrators have the ability to set booking parameters, such as booking durations, and access reports on resource utilisation.

Manish Shah, MyPC Product Manager at iTS Group, commented on the release, stating, “The shift from our locally hosted MyPC Classic to MyPC Cloud is a response to the growing demand for improved flexibility and efficiency in managing organisational resources. While MyPC Classic provided PC management within a local network, MyPC Cloud extends these capabilities by offering synchronised, real-time updates, while also seeking to reduce administrative workload.”

MyPC Cloud aims to offer organisations a scalable and user-friendly solution for managing their resource booking needs.

Key Features of MyPC Cloud:

Cloud-Based Access: Allows access from any device with an internet connection.
Real-Time Availability Information: Displays the current status of bookable resources.
Resource Reservation Functionality: Enables users to book resources for immediate or later use.
Administrative Controls: Allows administrators to configure booking rules and view resource usage data.
Simplified Setup: Features an easy-to-install client and compatibility with MSI packages.
Managed Server Environment: iTS handles updates and maintenance.

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Magic Space opens with a splash! Merlin Charity unveils playground

Mon, 10 Mar 2025 14:03:02 +0000

New playground at St Ann’s School in Hanwell created with Merlin Entertainments’ charity and volunteers

LONDON, UK. March 10th, 2025 – On Friday, St Ann’s School in Hanwell was transported under the sea, as Merlin’s Magic Wand, in partnership with Merlin Entertainments, launched their newest community Magic Space, a ‘London Under the Sea’ playground.

Thanks to a ‘wave’ of support from corporate volunteers across Merlin Entertainments, this sensory-rich playground offers an interactive space designed to inspire creativity, play and exploration for students, especially those with sensory processing challenges.

Built over the course of a year, with 40 volunteers, this one-of-a-kind playground, brimming with vibrant aquatic themes, will become a cherished haven for the students of St Ann’s for years to come, offering an exciting and engaging environment for all to discover, learn and explore.

Rebecca Hudson Betts, Project Manager at Merlin’s Magic Wand, said: “We are so proud to be able to offer this London Under the Sea sensory space to the children of St Ann’s School. It’s our mission as a charity to create Merlin themed experiences that spark joy, foster connection and create lasting memories for everyone to enjoy. This project is an example of the magic Merlin can make for children who need it most. We hope the space inspires wonder for every child at St Ann’s!”

The London Under the Sea playground offers a dynamic environment that engages students through a blend of tactile, soothing and ocean-themed features inspired by the city’s unique character. Features include: a London skyscraper sensory seating circle, a Tower Bridge climbing wall, music chimes, a water wall and a London Underground-themed sensory tunnel.

Timmy Holdsworth, Headteacher at St Ann’s School said: “On behalf of everyone at St Ann’s, I would like to extend my heartfelt gratitude to Merlin’s Magic Wand their incredible volunteers for creating our new sensory area. This thoughtfully designed space is a transformative gift for our students—a place where learning, exploration and connection with the natural world come alive in vibrant and engaging ways.

“This outdoor learning plays a crucial role in their development, fostering engagement with the natural world in ways that are both stimulating and enriching. At St Ann’s, every moment holds the potential for growth, and this sensory area perfectly aligns with our mission to build positive relationships and empowering futures. This new sensory learning area will truly enhance the young people’s education, providing a vital space to support their physical and emotional well-being. We are excited to see our pupils using this learning area to enhance meaningful outcomes and create countless moments of joy and discovery. Thank you, Merlin, for making this vision a reality—your generosity and dedication are truly inspiring.”

The London Under the Sea sensory space was officially opened on Friday 7 March, with children from St Ann’s School, their families and representatives from Merlin’s Magic Wand, Merlin Entertainments and Merlin Magic Making in attendance to celebrate the special occasion.

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SudoCyber Targets Expansion after Addressing Critical Gap in Cybersecurity Capability Development

Thu, 06 Mar 2025 16:03:02 +0000

BRECON, UK. March 6th, 2025 – Cybersecurity training provider SudoCyber is targeting further expansion after it received the backing of the British Business Bank’s Investment Fund for Wales for its capability development work.

SudoCyber is at the forefront of transforming cybersecurity training by providing a practical, hands-on approach designed to develop real-world cyber defence capabilities. Through its secure, gamified platform, SudoCyber offers accredited, comprehensive training that builds expertise in both defensive and offensive cybersecurity skills.

With a focus on capability development, SudoCyber addresses a critical gap in cybersecurity training by ensuring that military, law enforcement, and other defence-related teams are equipped with the skills needed to respond to evolving cyber threats.

The platform integrates accredited training from recognised industry bodies such as EC-Council and CompTIA, offering a blend of technical courses and real-world cybersecurity challenges. This approach is already trusted by the UK Armed Forces, Police, and Academia.

SudoCyber’s platform allows teams to gain hands-on experience with practical scenarios, enhancing not just their technical knowledge but also their ability to make real-time, strategic decisions in the face of cyber threats. This is especially critical for defence and security agencies, where tactical and operational cyber awareness are integral to mission success.

The company has been backed by the British Business Bank’s Investment Fund for Wales managed by Foresight Group and is poised for further expansion, bringing essential cyber defence training to organisations worldwide.

SudoCyber CEO Marc Del-Valle said: “Our mission is to provide military and defence teams with the practical skills and capabilities they need to navigate complex cyber environments. Our platform is designed to develop core competencies and enhance operational readiness, ensuring teams are fully prepared for modern cyber threats.”

SudoCyber’s commitment to cybersecurity capability development goes beyond traditional training programs. It’s about ensuring that teams are not only prepared but empowered to defend against the sophisticated and ever-evolving nature of cyber warfare.

For more information, visit sudocyber.net.

ENDS

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Training for Counsellors Launches Level 6 Advanced Diploma in Clinical Supervision

Tue, 18 Feb 2025 16:03:02 +0000

Blackburn based Training for Counsellors, specialists in experiential learning, are offering an opportunity for counsellors and psychotherapists to deepen their expertise with the Level 6 Advanced Diploma in Clinical Supervision.

Designed to provide a robust framework for becoming an ethical and effective clinical supervision practitioner, this highly regarded programme has received Advanced Specialist Training Recognition by the National Counselling and Psychotherapy Society (NCPS), highlighting its exceptional quality and relevance for practitioners in the field.

Set to begin on 10th May 2025, the course will be held at Haydock House in Blackburn and facilitated by Samantha Crapnell and Claire Hasting, both practising clinical supervisors with extensive experience. They bring their lived experiences and professional insight into the learning environment, ensuring participants benefit from their practical expertise and relational approach to teaching.

Aimed at professional counsellors and psychotherapists working in private, public, or voluntary sectors, this course looks to refine supervision skills, explore unconscious processes, and develop the innate qualities needed to succeed in this field. Combining theoretical understanding with experiential learning, it provides a robust framework for becoming an ethical and effective clinical supervision practitioner. Participants will gain the skills and confidence to collaborate with counsellors, psychotherapists, and other helping professionals across a variety of settings.

Participants will attend monthly cohort-based sessions over 12 months, alongside two additional CPD days, and will gain hands-on experience in supervision through practice hours. The course explores two core supervision models, core competencies, ethical considerations, and unconscious processes within the supervisory relationship.

On completion of this programme, the qualification will allow participants to work as a Clinical Supervisor in both individual and group settings. This practical and experiential course is designed to recognise and nurture the inherent qualities needed to encourage skills development, professional discipline, self-awareness, and theoretical understanding. It also offers the opportunity to examine two theoretical models of supervision, understand core competencies, and explore how these apply within clinical practice. Additionally, participants will gain insights into unconscious processes and psychological dynamics, engage with early and current research material, and critically analyse their own supervisory practice in a safe and supportive environment.

Many participants describe the course as personally and professionally transformative and they say that they appreciate the relational and supportive approach that underpins their learning experience at Training for Counsellors. Graduates of the programme are already providing regular clinical supervision across Lancashire, Manchester, Cumbria, Merseyside, and the South East, supporting hundreds of professionals, including counsellors, psychotherapists, trainee therapists, health and wellbeing practitioners, teachers, head teachers, pastoral staff, and managers in the helping professions.

For those looking to expand their professional knowledge, the Advanced Diploma in Clinical Supervision offers a unique opportunity to develop skills and confidence in this essential area of practice.

For more information or to sign up, contact Samantha on 01254 476 704 or email sam@training-for-counsellors.co.uk.

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Renowned Sports Science Leader, Prof. David Morley, Appointed Chair of the IQF-IRC

Wed, 05 Feb 2025 16:03:02 +0000

LEEDS, UK. February 5th, 2025 – The International Qualification Framework – Independent Regulatory Council (IQF-IRC) is proud to announce the appointment of Professor David Morley as its Chair. A distinguished leader in sports science and education, Professor Morley brings decades of experience and a proven track record in professional excellence to this pivotal role.

Professor Morley’s appointment marks a significant milestone for the IQF-IRC, an independent regulatory body dedicated to setting and maintaining global standards in exercise science and sports performance certifications. As Chair, he will oversee the council’s efforts to ensure qualifications meet the highest professional, academic, and ethical standards, fostering global recognition and credibility in the field.

A Visionary Leader in Sports Science
Professor Morley has held senior academic roles at leading institutions in the UK and Australia, including Dean and Associate Dean positions, where he championed innovation and quality in sports education. He has collaborated with global organisations such as Nike, Sport England, and the Australian Institute of Sport, shaping best practices in the industry.

“I am honoured to lead the IQF-IRC at a time when the need for global standards in exercise science has never been greater,” said Professor Morley. “Together, we aim to set a benchmark that ensures qualifications in this field meet the highest professional and ethical standards.”

Elevating Global Standards in Exercise Science
The IQF-IRC was founded to address the growing need for independent regulation in exercise science and sports performance. Drawing on extensive research published by the International Universities Strength and Conditioning Association (IUSCA), the IQF-IRC aligns its qualification framework with global best practices from leading organisations in the field, such as the NSCA, ASCA, and IUSCA.

Andrew Langford, Director of the IUSCA, said: “Professor Morley’s appointment is a seminal step forward for the industry. His leadership will ensure that the IQF-IRC continues to raise the bar for professional qualifications, providing confidence to employers, practitioners, and stakeholders worldwide.”

For more information about the IQF-IRC and its mission to revolutionise exercise science and sports performance certifications, visit iqf-irc.org.

ENDS

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Empowering Schools with AI: Welbee and Rittman Analytics Redefine Stakeholder Engagement

Tue, 04 Feb 2025 14:03:01 +0000

BRIGHTON, UK. February 4th, 2025 – Welbee, a multi-award-winning company offering surveys to help trusts and schools collect stakeholder feedback and consolidate their data in one place, has partnered with Rittman Analytics, a boutique analytics consultancy specializing in AI-driven solutions, to develop an innovative proof of concept (PoC) for their Edu Intelligence platform.

This collaboration has resulted in an AI-powered assistant designed to transform how trusts and schools utilize stakeholder feedback and broader data to drive real change

The partnership focused on integrating advanced analytics and AI technologies to enhance how schools manage their data. Leveraging tools like Google BigQuery and Vertex AI, Rittman Analytics introduced a range of capabilities to empower Welbee to streamline analysis and uncover actionable insights, enabling faster, data-driven decision-making.

Key features of the technical solution include:

AI-Driven Pre-Analysis: Automates survey data processing to deliver insights immediately upon survey closure, eliminating manual analysis and accelerating time to action.
Text-to-SQL Chatbot: Allows users to query data conversationally, translating natural language into SQL queries for real-time insights without technical expertise.
Retrieval-Augmented Generation (RAG) Integration: Combines survey data with contextual knowledge from Welbee’s Wellbeing Toolkit to provide comprehensive, actionable recommendations.

By integrating these innovations, schools can now:

Act on insights more rapidly.
Gain a deeper understanding through combining their stakeholder feedback with their wider data.
Empower users with a user-friendly platform for exploring their data.

“Working with Rittman Analytics to develop the AI capability of our new Edu Intelligence platform has been transformative for Welbee and our customers,” said Tim Handley, Chief Product and Technology Officer at Welbee. “Rittman Analytics’ expertise in AI and Google Cloud allowed us to help our customers unlock the true potential of their data, delivering faster, more actionable insights. The Rittman team has been a pleasure to work with, and they have a great level of knowledge, skill, and expertise in all things data analytics.”

This partnership reflects Rittman Analytics’ mission to empower organisations with cutting-edge analytics solutions. “Our goal was to deliver a solution that combines the best of AI and analytics to address real challenges in education,” said Mark Rittman, CEO at Rittman Analytics. “With Intelligent Ed, we’ve helped create a tool that not only simplifies data analysis, but also provides actionable insights schools can trust.”

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Cranfield University Pioneers Personal Change Management with Scared So What Ltd

Tue, 28 Jan 2025 09:03:02 +0000

LONDON, UK. January 28th, 2025 – To enable groundbreaking collaboration, Cranfield University has awarded Dr. Grant Van Ulbrich, the visionary founder of Scared So What Ltd (SSW), a prestigious visiting fellowship which will enable him to contribute to Cranfield’s Masters programmes.

This collaboration will see, among others, the use of the innovative Personal Change Management (PCM) model and technology by SSW in the academic world. This fellowship marks the first time SSW’s PCM will be taught at a university level, setting a new benchmark in leadership and transformation education.

Dr. Van Ulbrich, an award-winning author, TEDx speaker, sales transformation coach, and Chief Researcher, developed the Scared So What personal change model and technology as a revolutionary approach to understanding and managing personal transformation. His groundbreaking model has gained global recognition for its practical applications, empowering individuals and organisations to navigate the complexities of change with clarity and confidence. Cranfield University’s use of the SSW PCM underscores its commitment to preparing future leaders to thrive in an era of unprecedented global challenges and rapid change.

Speaking of the fellowship, Dr. Van Ulbrich said: “Personal change is the foundation of effective leadership and organisational change and transformation success. The SSW PCM model equips individuals with the tools to understand and navigate their own journeys of transformation, which in turn fosters resilience, adaptability, and innovation. I am deeply honoured to collaborate with Cranfield University, a pioneer in executive education, to bring this cutting-edge model to the next generation of leaders.”

SSW PCM, encapsulated in Dr. Van Ulbrich’s acclaimed book Transforming Sales Management: Lead Sales Teams Through Change, and his widely celebrated TEDx talk, How Can You Manage Personal Change, has already transformed industries by enabling leaders to align personal growth with organisational goals. With this partnership, Cranfield students will gain exclusive access to SSW’s PCM proprietary tools and methodologies, bridging the gap between theory and practice in leadership and change management.

Cranfield University’s Andrew Hough expressed enthusiasm for the initiative. He said: “Cranfield has always been at the forefront of innovation in education and research. By using Dr. Van Ulbrich’s Personal Change Management model Scared So What in our programmes, we are providing our students with an unparalleled opportunity to master the dynamics of personal and organisational transformation. This collaboration embodies our mission to deliver cutting-edge solutions to real-world challenges.”

Dr. Van Ulbrich’s distinguished career spans over two decades, including his transformative work in the cruise industry and his service as a U.S. Navy veteran. Recognised by global platforms such as Forbes, MSN, Your Business, The Guardian, and Cover Entrepreneur’s 2024 Person of the Year, his thought leadership continues to inspire professionals worldwide. As a Fellow of Cranfield University, he brings his wealth of expertise and passion for sales transformation and pioneering inclusive change management to the academic community, shaping the leaders of tomorrow.

This fellowship effective from December 2024 will allow students to benefit from hands-on learning experiences, case studies, continuing research, and cutting-edge technology designed to cultivate the skills needed to drive impactful change in their careers and beyond.

For more information on this collaboration and the Scared So What offering, visit www.scaredsowhat.com.

ENDS

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Maher Ali Rusho: The Pioneering Researcher, Educator, and Academic Making Significant Contributions to Advancing Technology and Machine Learning

Fri, 24 Jan 2025 12:03:02 +0000

TORONTO, CANADA. January 24th, 2025 – Maher Ali Rusho, a distinguished Bangladeshi academic, researcher, and entrepreneur, continues to make remarkable strides in technology, artificial intelligence, and aerospace engineering. Recently appointed as Senior Scientist, Rusho has made significant contributions to the field, including publishing groundbreaking research in Nature Scientific Reports and announcing the renaming of Unison AI Lab in February 2025.

In December 2024, Rusho took on the role of Senior Scientist in the Department of Computational Materials and Data Analytics at Mr. R Business Corporation. Working under the mentorship of Dr. Raja Subramani at the Chennai Institute of Technology, Rusho is advancing research aimed at enhancing the strength and reliability of 3D-printed components. His work, published in Nature Scientific Reports, marks a major breakthrough in the development of high-performance materials.

As Founder and Head of Unison AI Lab (formerly UntieAI), Rusho will lead the lab’s momentous renaming ceremony on 1 February 2025. This event will celebrate the lab’s evolution and its commitment to driving innovation and fostering collaboration in the field of artificial intelligence.

In addition to his ongoing achievements, Rusho launched the pioneering project Quantum Frontier in June 2024, which explores the transformative potential of Quantum Human-Computer Interaction (QHCI) in web services. By integrating quantum computing with user interface design, this innovative initiative aims to revolutionise personalisation and data processing in digital platforms.

Reflecting on his work, Rusho shared, “I believe the true potential of technology lies in its ability to address global challenges, from sustainability to space exploration. It’s an honour to collaborate with leading researchers and contribute to shaping the future.”

With over 80 peer-reviewed articles published in renowned journals, including Nature Scientific Reports, De Gruyter’s International Journal of Chemical & Reactor Engineering, and Elsevier’s Computational & Theoretical Chemistry, Rusho’s research spans material science, data analytics, and artificial intelligence. His groundbreaking work on additively manufactured nickel-based superalloys for aerospace applications has garnered nearly 200 citations, solidifying his position as a leading expert in his field.

Rusho’s multidisciplinary expertise extends to machine learning and data science, where he has explored the future of sustainability in astrophysical environments. His study on silicon carbide monolayers for gas sensing in astrophysical contexts was presented at NASA’s Astrobiology and the Future of Life Meeting, reinforcing his influence at the cutting edge of science and real-world applications.

Beyond academia, Rusho has demonstrated his entrepreneurial spirit as Head of the UAIRL Research Centre in Canada, focusing on artificial intelligence, sustainable technology, and advanced manufacturing. His achievements were recognised in June 2024 when Forbes India named him a trailblazer shaping the future of technology and scientific advancement.

Rusho’s academic journey is equally impressive. He has trained at some of the world’s most esteemed institutions, including York University, where he completed an apprenticeship in NMR spectroscopy for industry research, and the University of Toronto’s Temerty Faculty of Medicine, specialising in clinical and experimental radiobiology. Additionally, he holds a graduate degree in engineering management from the University of Colorado Boulder, further enhancing his interdisciplinary expertise.

As a reviewer for several prestigious journals, including Applied Artificial Intelligence by Taylor & Francis, Rusho continues to shape the direction of research in theoretical and applied sciences. With over 1,200 citations and an h-index of 16, his work has had a profound impact on the academic community.

Through his research and teaching, Rusho inspires the next generation of scientists and innovators. His career exemplifies how interdisciplinary research can drive real-world change, bridging the gap between academia, industry, and entrepreneurship.

ENDS

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